Services

Overview

Events

Fairfax hosts numerous conferences, events and exhibitions throughout the year, under the various Fairfax mastheads.

	Financial Review Conferences & Events
	The Sydney Morning Herald & The Sun-Herald Events

Book Partnerships

Fairfax Books publishes books across a broad range of categories including finance, property, travel, sport, education and food & wine. All titles are available nationally through all good bookstores and newsagents. To find out more call 1300 656 052 or visit www.smhshop.com.au

Fairfax Books also offers unique advertising opportunities. From in-book advertising to vanity publishing, Fairfax Books will work with your company to create a quality product to meet your marketing needs.

General Overview Fairfax Books mission is to profitably promote our brands while showcasing the incredible talents of our staff photographers and writers. By commissioning new work, or repackaging our archived content into new formats, we create quality books that can be enjoyed by book buyers throughout Australia. Our titles include the ever popular Good Food Guides, Good Weekends Away and Century of Pictures. Fairfax Books also offers unique marketing and branding opportunities to advertisers From advertising within the book, to corporate sponsorship of a book and even special reports using book content, we work with our corporate customers to create quality books that are perfect as premiums for customers and staff. To view our entire range of books visit www.smhshop.com.au, www.theageshop.com.au or www.goodguides.com.au Download File
Book Sponsorship We offer exclusive sponsorship of selected book titles within our Finance, Property, Health, Sport and Travel categories. As the sole advertiser, the client receives maximum exposure with premium advertising positions within the book, logo on the back cover of the book and on all promotional material. Sponsors are also given heavily discounted rates for Bulk Orders and Corporate Printing. We can also offer more sophisticated options such as gatefolds, customised content and book marks. For more information call 02 9282 3395. Download File
Custom Publishing Fairfax Books offers Corporate Publishing, where we work with a client to produce a book that meets their publishing goals. From the overall concept to the more detailed chapter plans, Fairfax Books would work with the client create a book that will appeal to it’s customers, potential clients and or valued staff members. Depending on their marketing goals, we can either publish exclusively for the client (in-house copies) or investigate other distribution channels for the book, including retail bookstores and online opportunities. For more information call 02 9282 3395. Download File
Mobile Opportunities Fairfax Books also create mobile apps which mirror the trustworthy and highly regarded content from titles such as; The Sydney Morning Herald and The Age Good Food Guide, The Sydney Morning Herald Everyday Eats, The Age Cheap Eats, The Good Pub Food Guide, The Sydney Morning Herald and The Age Good Wine Guide and The Sydney Morning Herald Café Guide. Exclusive sponsorship as well as customised advertising options is available across these food and wine titles, some which have featured as the No.1 best selling paid app on the iTunes lifestyle chart. For more information call 02 9282 3726.

Direct Marketing

Fairfax Direct Marketing specialises in the delivery of direct response driven media solutions for advertisers via non-traditional paper executions and stand-alone print media across press and magazine activity.

Our product suite comprises newspaper insert activity, adhesive note advertising, flat wrapping, bellybands & envelopes. These creative options deliver high impact, cut-through and creative innovation for advertising campaigns.

Our enduring strategy is to provide our advertisers with optimum results for their direct response campaign with print related products that enable:

• Maximum response rate performance

• High brand impact and unique creative executions

• Targeted and relevant reach to consumer audiences

• Cost effective print product solutions with excellent return on investment

Travel Brochure Service The Sydney Morning Herald and The Age Travel Brochure Service is a free service to readers allowing them to request brochures from our Travel advertising partners. Promoted in both publications, the Brochure Service is an ideal platform for delivering your brochures into the hands of interested consumers. And with the consent of consumers advertisers are able to contact them to discuss travel needs when they are hot to talk. For further information please contact 02 9282 3160. Download File

Fairfax Syndication

Fairfax Syndication manages commercial licensing for Fairfax Media. With over 3,500 journalists worldwide in six international bureaus, producing thousands of articles, photographs and videos each week, Fairfax Syndication gives the world access to the most comprehensive collection of content from Australia and New Zealand; photos, articles, headlines, front pages, videos and multimedia galleries are now available for licensing.

For further information, visit www.fairfaxsyndication.com or email syndication@fairfaxmedia.com.au

Photographs, graphics and cartoons Fairfax Syndication has millions of award-winning images, graphics and cartoons covering the social, sporting, environmental and economic story of Australia and New Zealand, dating back to the late 1800’s. These are available for commercial licensing as well as consumer purchase of prints. www.fairfaxsyndication.com

Text and articles Articles and features from our award-winning journalists and commentators are available for license from over 300 publications, covering breaking news, sport, business, lifestyle and entertainment. Customised text packages can be licensed for a variety of uses, including one-off publishing, posting to websites as well as regular content feeds. www.fairfaxsyndication.com

Reprints and permissions Articles can be instantly licensed from the ‘Reprints and Permissions’ button link that appears on most online article pages under ‘Story Tools’. Articles can be reproduced as reprints and licensed for multiple uses such as website, newsletters, annual reports and broadcasting.

Additionally, article licensing can be obtained for all Fairfax publications from Copyright Agency Limited via Rightsportal: http://rightsportal.copyright.com.au/Pages/RepublicationPage.aspx?PublicationType=News

Video and multimedia Fairfax Media is at the forefront of online video and multimedia production. We offer a range of rich media solutions, allowing licensing of individual clips, slide shows and video streams across news, lifestyle, sport and entertainment. www.fairfaxsyndication.com

Front Pages Front pages are available for purchase covering elections, wars, sporting contests, conquests and the Australian way of life.

The Fairfax archives have catalogued front pages from Fairfax mastheads and can be purchased online at www.fairfaxsyndication.com by entering the title and date into the advanced search field.

Financial Review Business Intelligence

Financial Review Business Intelligence is committed to providing advertisers with rich insights into both our products and key industries such as automotive, retail and recruitment. We regularly initiate proprietary research amongst our consumers, exploring their relationships with both our media assets and media in general.

Custom Research Financial Review Business Intelligence is the research arm of the Financial Review Group, publisher of The Australian Financial Review, AFR BOSS, AFR Magazine, AFR Smart Investor, BRW, CFO, MIS and Asset among other publications. Financial Review Business Intelligence, formerly known as Fairfax Business Research, is an international operation that leverages the information resources of Fairfax to deliver strategic intelligence to a range of internal and external clients. The division has two major product groups: MarketBase and MarketTrends as well as several other individual research products. Please click here to view the Financial Review Business Intelligence website.
Asset Link Financial Review Business Intelligence’s AssetLink can offer you access to financial planners. As a key source of customer intelligence on Australia’s financial planning community, the AssetLink database service provides you with the mailing details of over 8000 individuals in this sector — with 98% accuracy. Offering unparalleled access to Australia’s financial planners, AssetLink contains valuable information on the job functions and main business activity of these contacts, as well as detailing the size of their businesses, their funds under advice and the dealer groups to which they are affiliated. In addition, AssetLink also provides information on their professional designations and the associations to which they belong. AssetLink is a simple to use, locally installed database program. Contacts are continuously updated and are available for free download every month, and data can be easily exported into an Excel, text or mail merge file. AssetLink contains in-depth demographic information in fields that can be easily queried to make data manipulation and targeting efficient and effective. Fields available include: Contact details including name, telephone, fax and address; Job title and function; Main business activity; Number of employees in each practice; Funds under advice; Dealer groups; Professional designation and association; Membership. Please click here to view the Financial Review Business Intelligence website.
Market Base In the age of increasing sophistication in Customer Relationship Management and personalisation, it is crucial that you know your customers in as much detail as possible. MarketBase helps businesses penetrate new and existing markets more effectively, with customer intelligence gathered by experts who know the market best. One database is all you need. Please click here to view the Financial Review Business Intelligence website.